"The Invisible Strobe" Lecture at PDN's PhotoPlus Expo

Capturing quality images at high ISO’s has not only opened up new avenues for shooting in natural-light, it also has turned handheld strobes into powerful lighting tools. For more than twenty years, Gerd Ludwig has been a master of using small TTL-flashes in unusual and unpredictable ways - to emphasize his message, offer a sense of place, maintain atmosphere, and create a personal vision, while simultaneously avoiding the obvious “strobe” look. He will show a wide range of potential uses, from utilizing strobes at high-speed sync in broad daylight to enhancing extreme long exposures at night by firing the flash(es) multiple times. Throughout the lecture he will share his secrets and show examples both from his personal projects and his many years of photographing on assignment for National Geographic. Finally, Ludwig will share his secrets to surviving in today’s marketplace, using crowd-funding, social networking and new media to get personal projects financed and seen by a wider audience.

Sponsored by Canon USA, the 2-hour seminar takes place at the Jacob Javits Convention Center on Friday, October 23rd from 2-4pm.

For more information about the PhotoPlus Expo: http://www.photoplusexpo.com/conference/conference-schedule.shtml

PDN PhotoPlus International Conference + Expo is the most important event in the photo industry. Designed for professionals and advanced amateurs in the photographic and imaging industries, PDN PhotoPlus Expo showcases the latest advances in photography. Attendees are able to explore exhibits and attend a wide variety of photography and imaging seminars.